No matter if you started listening to Christmas music back in March or you prefer to put off decorating until post-Thanksgiving, it seems that the holiday season is beginning extra early this year. According to data from the coupon and deals website RetailMeNot, 31 percent of consumers plan to shop early this year in order to avoid inventory issues and shipping delays. “In-store foot traffic is down due to the pandemic, so we will continue to see shoppers shifting to shopping online throughout the holidays,” says Sara Skirboll, the shopping and trends expert at RetailMeNot. Plus, with many of us spending more time at home this year, we predict that holiday home decorating—both inside and out—will happen earlier than ever.
Eager to welcome some holiday cheer into your home? We asked the trend experts at Etsy, Pinterest, Home Depot, and Bloomingdale’s for their predictions for the top holiday decor trends of 2020, so you can shop early and start decorating ASAP.
According to Pinterest, door decor will be particularly popular this holiday season. “Pinners are decorating their front doors to express holiday cheer while staying in, with searches for ‘Christmas door decorations’ up 125 percent,” says Swasti Sarna, the insights manager at Pinterest. Even if you’re spending more time at home, decking out the front door is an easy way to share some holiday spirit with the rest of your neighborhood.
When it comes to celebrations, Pinners are increasingly interested in micro-holidays. “They are also still celebrating, but in smaller ways,” explains Sarna. “In past years, about 4 in 10 Pinners said they care about micro-holidays like Friendsgiving or New Year’s brunch. But this year, 7 in 10 say they’ll celebrate the smaller moments.”
For holiday decor with a handmade touch, search for indigo-dyed accents. “We’ve been wild about tie-dye all year long, so we’re pleased this natural, often earth-friendly design is here to stay,” says Dayna Isom Johnson, Etsy’s trend expert (and one of the designers of this year’s Real Simple Home!). “There are so many ways to showcase this striking motif—try a festive tablecloth or a bold Christmas tree skirt.”
Natural touches—think, fresh greenery, dried foliage, and raw wood—will make welcome additions to our holiday decor this year. “Add it to your front door via a beautiful wreath, to your staircase within a festive garland, or to your table with textured placemats,” suggests Dayna Isom Johnson.
The trend experts at the Home Depot also anticipate that holiday shopping will start earlier than usual this year. That’s why Sarah Fishburne, the director of trend and design at the Home Depot, says, “If you see something you like, get it now.”
One trend she predicts will sell big this year: flocking. The powdery fake snow will appear on artificial Christmas trees, tree skirts, and decor all around the house.
Just as the modern farmhouse style shows no signs of stopping, Fishburne predicts that the look will be big for holiday decor, too. Shop online for subtle accents in neutral colors, like a flocked evergreen wreath for the front door.
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